Nancy Douyon is a Global User Experience Research Lead at Google where she currently leads research on the end-to-end experience for all new and critical launches. She creates solid foundations to ensure that her team meets stakeholder, partner and user objectives through rich, insightful research and effective design. She also has the pleasure of making Google consumer services better for users by helping product teams think creatively through design evaluations and sprints. Nancy's daily quest is to increase the usability of products, applications, complex systems and websites across different cultural ideals and cultural practices. She consults globally on remote user research methods and emerging markets. She has been instrumental in initiating a user experience lifecycle approach that is now deployed across over 15 products worldwide. Prior to joining Google, Nancy held research and engineering positions at IBM Interactive Research, Accenture Experience Agency, and Intel's Mobility Group.